Digital Marketing Manager

An exciting opportunity has arisen for a Senior Digital Marketing Manager for an international chemical manufacturing and production company. This role involves leading digital strategies and managing campaigns to enhance the company's online presence and customer engagement.

Client Details

Our client is a prestigious industrial / manufacturing company based in Liverpool. With a team size surpassing 1000, they have a strong market presence and are well-known for their product quality and innovative solutions.

Description

The responsibilities for the Digital Marketing Manager will include:

• Develop and implement a comprehensive digital marketing strategy
• Utilizing CRM system to automate marketing campaigns
• Leverage AI platforms and latest technology to increase content creation output, and increase customer engagement
• Manage all online campaigns and social media platforms
• Analyse and report on digital marketing metrics
• Collaborate with cross-functional teams to enhance customer experience
• Stay abreast of industry trends and apply best practices
• Lead and mentor the digital marketing team
• Ensure brand consistency across all digital channels
• Manage digital marketing budget efficiently

Profile

A successful Digital Marketing Manager should have:

• A degree in Marketing, Business, or a related field
• 5+ years experience in Digital Marketing
• Experience in SEO Management, and SEM.
• Experience with web analytics tools, e.g Google Analytics
• Strong analytical skills, and highly data driven
• Proven experience in managing online marketing campaigns
• Excellent knowledge of different digital marketing channels
• Strong leadership and team management skills
• Proficiency in using marketing software and online tools

Job Offer

The responsibilities for the Digital Marketing Manager will include:

• A competitive salary range of 60,000 - 70,000
• Hybrid working arrangements
• A supportive team culture fostering professional growth
• The opportunity to shape digital marketing strategies in a leading industrial / manufacturing and production company.
• Generous holiday entitlement